For heart-led founders who have all the feelings but not the words. 

You’re a heart-led founder with a passion for what you do. You want to share what you do with the world and having a meaningful impact with your work.

But finding the words to talk about your work in a way that feels right for you can be challenging.

I’d love to help.

Together, we'll craft your core business message and voice, including your purpose, values, vision, mission, one-line pitch, and unique value proposition, so you can communicate what you do with confidence. 

We'll uncover and shape your Five Heart Stories: real, personal stories that show who you are, what you stand for, and why your work matters. 

You’ll come away with confidence and clarity in your message and voice. And you'll have stories you can use everywhere: your website, content, conversations, and pitches. 

You have the stories. Let’s find the words.

What does it look like?

Three 90-minute sessions (in person or on Zoom) 

Session 1: Story Foundations 

We'll create the foundations you need to craft your business messaging and stories: your why, purpose, values, what you do and who you help. 

We'll begin exploring your Heart Stories through journaling and workshopping. 

Between sessions, I'll ask you to complete a workbook of prompts and questions to help shape your Five Heart Stories. I’ll use your words to create first drafts. 

Session 2: Refining Your Stories and Messaging 

We'll work through your Heart Stories together. 

We'll also refine your core business message (purpose, vision, values, mission, one-line pitch) and voice.  

I’ll create final drafts of your stories and messaging for you to approve. These will form part of your Story Bank and Brand Heart documents (see below).  

Session 3: Bringing Your Stories to Life 

We'll plan how and where to use your Heart Stories and messaging to create the impact you want. This could be on your website, in your content, social bios, presentations, or in conversations. 

We'll brainstorm ideas for further content and stories to continue building your Story Bank. 

The process includes: 

✨ Thoughtful questions and journaling prompts to draw your words and stories out 

 ✨ Workshopping together to piece your story puzzle together 

 ✨ Workbooks to help explore and craft your stories between sessions 

 ✨ Light-touch email support and a shared online space to store and develop your stories 

✨ A mix of coaching, creativity, and strategic thinking 

Who is this for?

Heart-led founders and entrepreneurs who: 

• Want to stop sounding generic and speak from the heart 

• Know their work matters but struggle to articulate why 

• Want to share personal stories but don't know which ones or how 

• Need clarity on their core message and business story 

• Want to connect deeply with their people through real storytelling 

Cost: £1200

or

Two payments of £600

Add on website revisions:

I'll use your Five Heart Stories and messaging to rewrite your website, so every word sounds like you and connects with your ideal clients. 

Your Heart Stories become the foundation of your: 

• Homepage - your Purpose and Vision Stories 

• About page - your Origin and Growth Stories 

• Services - your Transformation Story 

• All your messaging and calls to action 

Cost: £600 for 4 pages (usually home, about, services and contact). Additional pages are £100 each.

This is for you if:

• You want to develop your storytelling craft to communicate more effectively

• You’d like help to review and refine your messaging and online content 

• You need support creating story-led content consistently 

• You're working on a specific project (book, talk, content series) 

• You want accountability and feedback as you share your stories 

• You've completed Heart Stories and want ongoing support 

You’ll develop:

• Skills to identify which stories to share and when 

• Confidence sharing personal stories in your content 

• A growing Story Bank for different contexts 

• Your unique voice and storytelling style 

• Ease with vulnerability and being real on your own terms 

Cost:

3 sessions £360

6 sessions £720

Additional sessions cost £120 per hour

You can add on editing – this is £40 per hour, or ask me for a quote for your project.

Your voice matters. Let me help you share it.

This is for you if: 

• You struggle with consistent content creation 

• You need a strategic plan for what to share and where 

• You want your content creation to feel purposeful and sustainable 

• You have stories but don't know how to turn them into content 

• You're overwhelmed by all the platforms and would love clarity and simplicity! 

What it looks like: 

✨ Two 90-minute content strategy and planning sessions on Zoom (or in-person depending on location)  

✨ Questionnaires and workbooks to help understand your brand and develop content ideas 

✨ Lots of conversation, workshopping, and idea generation 

✨ Light-touch email support during our time working together 

Session 1: Foundations & Strategy 

• The purpose of content and what it is (and isn't). Different types of content. 

• Creating a mindset and boundaries that serve you and your audience 

• Creating your content vision 

• The 4 key elements of your content strategy (purpose, people, platforms and story pillars).

Session 2: Your Story Bank and Content Plan 

• Generating content ideas that do the right job for you and creating a Story Bank 

• Creating a light, joyful, sustainable plan with clear goals 

• Mapping your customer journey 

• Tips and tools for voice, clarity, and connection 

• Considering what support you may need going forward and measuring success 

Cost: £450